Commonwealth Bank’s self-managed super funds

User research and data gathering (market research, competitive review, content audit and web traffic analysis), and product strategy, design and development (personas, site map, user journeys, wireframes and functional specifications) of the ‘Self-Managed Super Funds’ section of Commonwealth Bank’s website.

Work done at VML Australia, a digital marketing agency.


  • Client - Commonwealth Bank of Australia, a multinational bank
  • Date - 2013 - 2014
Project link
Commonwealth Bank's Self-Managed Super FundsCommonwealth Bank's Self-Managed Super FundsCommonwealth Bank's Self-Managed Super FundsCommonwealth Bank's Self-Managed Super Funds

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