Leading experience design in consumer lending, encompassing mortgages, credit cards, and personal loan applications (front & back stages), with additional expertise in business banking.

Crafted human-centered features for BT Panorama platform for financial advisers and customers. Defined retail life insurance experience.

Led design strategy, development, & delivery for clients like Commonwealth Bank, Colonial First State, Cricket Australia, & United Overseas Bank. Defined scopes & solution requirements, managed stakeholders, facilitated workshops, & produced insights-driven CX/UI artefacts.

Crafted design strategy for Qantas Money products (travel money, credit cards) in a lean setup. Included product planning, user feedback analysis, stakeholder management, UX deliverables, and usability advice.

Conducted discovery for BPAY Group & Northern Beaches Council, facilitated workshops for Qantas. Led customer-centric strategy, solutioning & delivery of Macquarie Bank’s tools. Planned projects, defined scope, gathered requirements. Managed stakeholders. Employed various user research methods. Produced CX/UI output.

Developed AMP’s insurance tools with design-led strategies using Agile. Planned projects, defined scope, facilitated stakeholder collaboration. Utilised diverse user research methods. Delivered UX assets including personas, user journeys, wireframes, and prototypes.

Led design team. Strategised, built, and delivered NBN Co’s systems, mainly mobile. Defined scope, gathered requirements, managed stakeholders. Applied various user research methods. Provided CX/UI assets. Offered usability, accessibility, and tracking recommendations.

Led team. Developed UX strategy for Defence Force Recruiting’s web presence. Consulted for IBM, PayPal, Virgin Mobile Australia. Defined scope, gathered requirements. Employed diverse user research methods. Produced UX assets like personas, scenarios, site maps, wireframes, prototypes, content audit, functional specifications. Provided tracking and SEO suggestions.

Led design strategy for Commonwealth Bank and Kellogg’s promotional websites. Defined scope, gathered requirements, and employed user research methods. Produced UX deliverables including personas, site maps, wireframes, and SEO recommendations.

Led Agile projects, spearheading design strategy for Globo.com’s properties. Defined business/project goals, facilitated stakeholder collaboration. Employed diverse user research methods. Produced UX assets including personas, scenarios, wireframes, prototypes, and provided tracking/SEO recommendations, ensuring quality assurance.

Conducted classes and workshops for Graphic Design undergraduate students.

Conducted classes and workshops for Design undergraduate students.

Assisted Professor Lauro Cavalcanti in teaching 'Introduction to Contemporary Art' within the Design undergraduate course at ESDI - UERJ.

Crafted design strategy and developed Globo.com’s properties. Defined scope, gathered requirements, facilitated stakeholder collaboration. Utilized various user research methods. Produced UX deliverables including personas, site maps, wireframes, prototypes, and provided tracking/SEO recommendations, ensuring quality assurance.

Created UI designs for backstage systems, focusing on design patterns and user flows. Developed forms, reports, and chart templates.

Crafted design strategy and developed Apollo’s website. Defined business/project goals, scoped solutions, and gathered requirements.

Led product strategy and development for EncontroIdeal’s website and campaigns. Defined business/project goals, scoped solutions, conducted user research. Produced UX deliverables including site maps, user journeys, wireframes, prototypes, and provided tracking/SEO recommendations.

Led design strategy and development for Central de Desejos’ websites and campaigns. Defined scope, gathered requirements, and conducted user research. Produced UX deliverables including site maps, user journeys, wireframes, prototypes, and functional specifications.

Led design strategy and development for Ivox’s website and campaigns. Provided strategic planning support, defined scope, and gathered requirements. Conducted user research and produced UX deliverables including site maps, user journeys, wireframes, prototypes, and functional specifications.

Designed and maintained various digital solutions, including websites across diverse industries such as entertainment, financial services, insurance, music, pulp and paper, and television in Brazil.

Assisted Professor Frank Anthony Barral Dodd in teaching 'Product Design Development II' within the Design undergraduate course at ESDI - UERJ.

Designed and maintained diverse digital solutions, primarily websites, across various industries including entertainment, financial services, insurance, music, and media in Brazil.

Designed and maintained diverse digital solutions, primarily websites, across various industries including financial services, hospitality, retail, and telecommunications in Brazil.

Designed and maintained various digital solutions, mainly small to mid-scale websites, across industries including education, engineering, oil and gas, publishing, retail, and telecommunications in Brazil.

Maintained numerous large-scale websites across industries including document management, entertainment, music, publishing, retail, and television in Brazil.